Learn Twitter Ads & Marketing

Description

In this course, you will learn :

• Create and manage paid Twitter advertisements and marketing campaigns.
• Make natural Twitter marketing campaigns.
• Analyze Results to Improve Campaigns
• Create Specific Marketing and Advertising Goals.

Syllabus :

1. Twitter Ads & Marketing Level 1

• Twitter Vocabulary & Terminology
• Twitter Username
• Hashtag Foundations
• Overview of Tweeting
• Tweeting Photos & Videos
• Content Sharing
• Tweeting: Privately vs. Publicly
• Twitter Links
• Twitter Following
• Liking Tweets
• Twitter Searches
• Threaded Tweets
• Tweet Notifications
• Twitter Direct Messaging
• Introduction to Twitter Trends
• Twitter Users List
• Blocking & Unfollowing
• Twitter Engagement Strategies
• Twitter Marketing & Sales Tactics

 

2. Twitter Ads & Marketing Level 2

• Types of Ad Campaigns
• Creating Your Profile
• Campaign Objectives
• Targeting Your Desired Audience
• Ad Account Setup
• Demographic Geo Targeting
• Targeting by Keywords
• Targeting by Interest
• Customized Audiences
• Targeting Based Upon Behavior
• Setting a Budget
• Phone Targeting
• Choosing Your Bids
• Campaign Setup
• Selecting Bids & Budgets
• Targeting Your Audience
• Media Studio Basics
• Campaign Reports Made Simple
• Tweet Activity Levels
• Video Activity Levels

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