Description
In this course, you will :
- Learn how to market on Twitter effectively.
- Make a fantastic social media and Twitter marketing strategy for your company.
- Increase your Twitter followers and retweets.
- Increase the reach of each of your tweets.
- Learn when to use a personal Twitter account vs. a branded account.
- Get personal help from the instructor if you have specific questions not covered in the course.
- Discover how social media can aid your SEO efforts.
- Using hashtags wisely can help you get more retweets.
- Using Twitter, establish yourself as an expert in your field.
Syllabus :
1. Twitter marketing course Introduction to understand what you get from the course
- Welcome and please watch this video to set correct course expectations
- Subtitles, video quality, your certificate, tips on watching & common course Q&A
- Proof of how I increase tweet exposure by over 1000% percent
2. Twitter introduction and basics when starting out
- How your Twitter page and account branding should look like
- What to do on Twitter on day 1
3. Twitter marketing basics
- Tweeting as yourself vs. as your business brand
- Tweet formula: How much and what types of content to tweet
- Cross promote your social networks
4. Using Hashtags Correctly
- Hashtags section introduction
- How to use trending hashtags
- How to consistently rank in hashtag searches & automate it with WordPress
- Ideal number of hashtags to use in a tweet to amplify sharing & engagement
- Make your own business hashtag
- Twitter chats - beyond just hashtags - or advanced hashtags
- Correct use of pinned posts
- Influencer marketing tip using Twitter lists
5. Interacting with celebrities and getting them to promote you
- CASE STUDY: How I got a TV celebrity with 1.5 MILLION followers to promote me
- Tactic to get authoritative accounts to retweet you
6. How to position yourself as an influencer on Twitter
- Section introduction on how to become an influencer on Twitter
- How to get sponsorships and monetize your influencership
- Posting images that fit Twitter requirement dimensions
7. Going viral with memes
- Introduction to using memes
- How to begin finding viral memes to post on your social media
- How to create your own image memes in minutes and for free
- How to create your own gifs to go viral
8. How to create free infographics to make more engaging and viral posts
- A free site where you can create catchy images, infographics, and graphics
- How to create your infographic so you can make more attractive posts
9. Twitter ads
- Entering into Twitter ads manager
- WALK-THROUGH: Twitter ad campaign setup to get more followers
- WALK-THROUGH: How to get engagement for a product
- How to make ads more effective
- Twitter ad results
10. Get more retweets and engagement
- How to get higher social media post click-throughs by writing better headlines
- Ideal tweet length to maximize engagement and retweets
- NEW! Best time of the day to tweet to get the most engagement
- How to structure your tweet to optimize for click-through
- Mention people in your tweets to get more exposure
- Promote others to get promoted back
11. Tools
- Advanced Twitter marketing strategy to drive sales and branding
- One place to put all your important pages and share
- Revive Old Posts WordPress plugin to boost pages by sharing and SEO
- CrowdFire