Description
In this course, you will learn :
- Where can I get my data? - I'll show you where to buy and build your cold lead email marketing list.
- Verifying your data - this is a critical step because sending emails to out-of-date/incorrect email addresses can harm your sender's reputation. I'll show you how to send emails only to accurate data.
- Creating cold email scripts - I've written the templates for you; please see the free pdf attached to the project description below.
- Sending schedule and email subjects - We will discuss how to improve your open rates by determining the best sending times and email subjects.
- Creating email sequences - I'll show you how to create email scripts in MailChimp, but the same logic applies to all other platforms as well.
- Creating your Calendly link - Because the best way to sell B2B is still over the phone or via Zoom, I will show you how to get people to book appointments with you as well as how to create/link your new Calendly link to your website and emails.
Syllabus :
- Collating Your Data
- Verifying Your Data
- Writing Your Email Script
- Email Subjects & Scheduling
- Building Your Sequence
- Adding a Calendly Link