Share Description
In this course, you will learn:
- This course provides a full overview of how to create effective digital advertising strategies, including objective setting, audience profiling, competitor analysis, channel selection, resonant content production, budget allocation, and performance diagnostic.
- By the conclusion, you'll know how to strategically create and conduct effective digital advertising strategies.
Syllabus:
- Goals of Digital Advertising
- Types of Digital Advertising
- Advertising CPM & Other Metrics
- Competitor Research
- Creating Your Digital Advertising Strategy
