Share Description
In this course, you will :
- Investigate what a "sprint" is. Learn about the elements that go into developing an agile method and why they are important. Then weigh the benefits and drawbacks of running a sprint remotely versus in person and decide which is best for you.
- Learn how to challenge a brief to ensure its strength before agreeing on a prototype that includes the campaign's core elements. Determine the testing component of your campaign, then define the overall sprint duration.
- Begin by preparing the content for your sprint. Then, learn about the individuals required to run an effective sprint, ranging from clients and experts to consumers and creatives. Choose a location for your collaborative project and prepare it for the main event.
- learn how to organize all the assets you’ve gathered, carry out a debrief with a client and update your methodology for the future.
Syllabus :
1. Getting Your Bearings
- What Is a Sprint, Why You Need It and What Is Our Project
- Remote or in-Person: The Difference
- Decisions: Brief, Prototype, Testing and Duration
2. Preparation
- Structuring the Content You Need
- Inviting the Right Participants
- Developing the Full Experience
3. Sprinting
- Day 1: Content Maelstrom
- Day 2: Ideation
- Day 3: Expansion
- Day 4 & 5: Prototype, Asset Testing and Delivering
4. Post-sprinting
- Organizing
- Keep Learning
