In this course, you will learn :
- Learn how to use the core elements of narrative and established storytelling frameworks to make people care about personal stories, brand stories, or any other type of storey.
- Learn how to maximise connections with your audience and foster a storytelling culture throughout your organisation.
- The science of great stories
- The elements of effective storytelling
- Building relationships via storytelling
- Selling with storytelling
- Building and engaging audiences
- Using storytelling frameworks like the Ben Franklin method