Share Description
In this course, you will :
- Be confident that you CAN succeed in becoming an exceptional social media marketer, regardless of your current skill level.
- cover how to use each of the major social platforms for business rather than personal use, and how to make the most of your time spent on each platform.
- Learn how to create powerful brands, beautiful graphics, and compelling content.
- Discover the significance of having a strategy in place and how to create a valuable strategy for any business.
- Learn how to assess the success of your efforts and make changes based on what works and what doesn't.
Syllabus :
- Marketing Myths Debunked
- Your First Client
- Social Media Introduction
- Business vs. Personal Social Media
- Organic vs. Paid Social Media
- Which Platforms to Choose
- Twitter for Beginners
- How to Use Twitter
- LinkedIn For Beginners
- How to use LinkedIn - Personal
- How to Use LinkedIn - Company
- Facebook for Beginners
- How to Use Facebook
- Instagram for Beginners
- How to Use Instagram
- Instagram Hashtags
- Pinterest for Beginners
- How to Use Pinterest
- TikTok for Beginners
- How to Use TikTok
- Expert TikTok Advice
- YouTube for Beginners
- How to Use YouTube
- Video Topic Research
- Now What?
- What Makes a Powerful Brand?
- Create a Brand Identity Kit
- Content Marketing 101
- Get Endless Content Ideas
- Find Free To Use Content
- Design Powerful Graphics
- Make Them Feel First
- Master Compelling Copywriting
- Why You Need a Strategy
- Get to Know the Business
- Develop Customer Personas
- Collaborations and Partnerships
- Your Engagement Strategy
- Leverage User Generated Content
- You're Halfway There!
- Present Your Strategy
- Create a Content Calendar
- Craft Consistency
- Secrets of Batching
- Scheduling Your Content
- Creator Studio
- Buffer Scheduling
- Later & Canva Scheduling
- Tailwind Scheduling
- Other Useful Tools
- Project Management Tools
- Where to Start?
- Boosting a Post
- Fundamentals of Facebook Ads
- Set Up Business Manager
- Choose the Right Objective
- Audience, Placement & Budget
- Copy & Creative
- Designing Your Ads
- Facebook Pixel
- Why Engagement Campaigns?
- LinkedIn Ads
- Pinterest Ads
- Tips & Takeaways
- Measure Your Success
- Analytics Deepdive
- YouTube & Competitor Analytics
- Make Adjustments
- Digital Marketing Funnels
- Mastering Business
- Make Social Media Better
