Description
In this course, you will learn :
- A checklist for “big picture” design qualities, like hierarchy and scale
- How to hone your eye for detail and consistency
- Polishing vector logos in Adobe Illustrator
- Tips for making the most of freelance & client work
Syllabus :
- The Magic of Logotypes
- The Checklist: The Big Picture
- The Checklist: Evaluating Letterforms
- Case Studies: Evaluating Logotypes
- Evaluating Jeni's Logotype
- Evaluating Jeni's Letterforms
- Sketching Jeni's New Logo
- Vectorizing Jeni's New Logo
- Making Small Scale Adjustments