Description
In this course, you will learn :
- The key questions to ask to get to know your clients
- how to identify search terms and keywords
- which local SEO elements to audit, and why
- how to audit each local SEO element; and
- what to include in an audit report.
Syllabus :
- Understanding your client
- Identifying search terms and keywords
- Elements to audit and why
- How to audit Google My Business
- How to audit online reputations
- How to audit citations
- How to audit landing pages
- How to audit competitor backlinks
- Considerations for enterprise-level businesses
- What to include in your local SEO audit report