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Certification Course

Foundations of marketing analytics

Foundations of marketing analytics

This course is designed for students, business analysts, and data scientists who want to apply statistical knowledge and techniques to business contexts.

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Course Overview
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Description

In this course, you will learn

Market Segmentation
Customer Lifetime Value
Marketing Analytics
Marketing Performance Measurement And Management

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Course Features

Certificate on purchase
6h
Coursera ESSEC Business School
English
Intermediate
Self Paced
Business ,Business Analytics

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