Description
In this course, you will learn :
- Master the fundamentals of email marketing
- Apply what you learn with HubSpot's free email marketing tool
- Invest in yourself and your career by learning one of the most in-demand skills in digital marketing
Syllabus :
- Understanding Email Marketing
- Creating a Contact Management and Segmentation Strategy
- Sending the Right Email
- Creating a High-Performing Email
- Understanding Email Deliverability
- Outlining the Design of Your Marketing Emails
- Analyzing Your Marketing Emails
- Testing Your Marketing Emails
- Developing Relationships With Lead Nurturing