Conversion Rate Optimization process & insights in Airtable

Description

In this course, you will learn:

• How to Implement Conversion Rate Optimisation in Airtable.
• How to use Airtable to collect all research and A/B test findings.
• All of the Airtable fields available for configuring the Conversion Rate Optimisation procedure.
• All of the views available in Airtable to provide the finest overview of your CRO process and insights.
• How to Create Dashboards for Conversion Rate Optimisation in Airtable.
• How to use Airtable to keep track of everything that happens during the CRO process.

Syllabus:

1. Airtable free version

• Creating a workspace and base
• Research
• Test ideas
• Experiments
• Rollup and count fields
• Views
• Filter, sort and grouping
• Automations

2. Airtable paid version

• Apps
• New name for apps
• Gantt
• Summary
• Chart
• Pivot
• Page designer
• Advanced apps and the API

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