Description
In this course, you will :
- Create a Wordpress website that will attract visitors and convert them into leads and customers. And, guess what, no coding is required!
- Set up your Wordpress website from the ground up, from purchasing a domain to installing your site.
- Know where to look for Wordpress themes that are appropriate for your company and industry.
- Using tried-and-true Wordpress Plugins, optimise your website for SEO (Search Engine Optimization).
- Integrate your website with major social media platforms (Facebook, Twitter, Google+, and YouTube) to make it more social.
- Sell both digital and physical products on your website with no technical jargon.
- Set up your website for lead generation and make the most of your lead generation potential.
Syllabus :
1. Introduction to the Course & Instructor
- Introduction: Must Watch + A Special Invitation
- A Special Invitation
- Introduction: Why Wordpress is the CMS of Choice for Top Internet Marketers
2. Find and Customize Your Wordpress Theme for Online Success
- Purchasing a Domain & Hosting for Your Wordpress Website
- How to Install Wordpress on Your Hosting
- What to Look for in a Wordpress Theme – an Ultimate Guide
- Must Have Pages on Your Wordpress Website
3. Install and Customize Wordpress Plugins Every Marketer Must Have.
- Fighting WordPress Comment SPAM with Akismet
- Getting Your Website Social with Social Media Buttons Plugin
- Wordpress Site-Speed Booster Plugin: W3Cache
- Track Your Website Numbers using Google Analytics Plugins
4. Optimize Your Website for Search Engine Optimization (SEO)
- Optimize Your Website for Search Engine Optimization (SEO)
- How to Install and Use the SEO by Yoast Plug-In
- How To Do Keyword Research – Find Low Competition Keywords to Rank for on Google
- Optimize Your Pages for Search Engine Optimization (SEO)
5. How to Generate Leads on Autopilot on Your Website
- Create a Lead Magnet and Increase Your Subscriber List
- Lead Magnet Ideas
- Create Multiple Call to Actions (CTAs) Throughout Your Website
- Connect with MailChimp for Free
6. Drive Traffic to Your Website with Social Media and Get Social
- Integrate a Facebook Like Box with Your Website
- How to Get Your Tweets Shown on Your Website
- How to Integrate Your Google+ Page to Your Website
- How to Integrate Your YouTube Channel to Your Website
7. How to Sell on Your Wordpress Website
- Sell Digital and Physical Products using Paypal
- Sell Digital Products and E-Books using Gumroad