Share Description
In this course, you will :
- assists content creators of all skill levels in creating compelling videos that are simple to share online.
- shares strategies for capturing and editing videos to maximise impact, such as how composition strategies can influence the look and feel of your clips
- It also explains how to resize and compress videos for specific platforms, as well as how to reformat video from its traditional delivery aspect ratio to common social media aspect ratios.
- Discover how to decide whether to post your content directly to a social network or to a hosted platform.
Syllabus :
1. Desired Outcomes
- Targeting results
- The challenges with social video
- Best practices for social video
2. Capture Strategies
- Determining camera settings for social video
- Production style
- Composition strategies for social video
- Technical considerations that improve quality
3. Edit Strategies
- Sequence settings for social video
- Transitions and effects for social video
- Audio mixing for social video
4. Social Network Considerations
- Choosing an aspect ratio
- Captioning strategies
- Data rate and file formats
5. Hosting Strategies
- The benefits of directly posting to a network
- The benefits of using a hosted platform
- An introduction to analytics for social video
