Motion Graphics for Social Media

Description

In this course, you will learn:

• Learn how to create an animated logo, design and animate titles and lower thirds that can be easily repurposed, create effective transitions, and animate call-to-action elements like a Subscribe button.
• Plus, learn how to combine these techniques to maximize engagement and conversion and use Adobe Media Encoder to export your projects for specific social media platforms.

Syllabus:

• Introduction
• Motion graphics for social media
• What you should know
• Why use motion graphics with social media?
   

1. Animate a Logo

• How should your logo move?
• Import a logo
• Block out the motion with keyframes
• Refine animation with the Graph Editor
   

2. Working with Type and Shapes

• Designing titles
• Text animators and presets
• Design and animate a lower third
• Use shape layers to reveal letters
   

3. Creating Transitions

• What are transitions?
• Animate a simple wipe
• Animate a complex transition
• Apply transitions
   

4. Call to Action

• What is a call to action?
• Animate a thumbs up
• Animate other call-to-action elements
   

5. Putting It All Together

• Combine call-to-action elements
• Create an end card
• Output video for social media

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