Instagram Strategy for Business Growth

Description

In this course, you will learn:

• With the 7 parts of the Dragon's Framework, you'll understand Dot's method for creating an Instagram strategy.
• Learn about each component of the formula and why they're important for an Instagram strategy that works: Dialogue, Relatability, Authenticity, Providing Value, Opinions, and Niches are all important factors to consider.
• Learn how to develop content that will entice your target audience to enjoy, share, and buy your products and services by following your page, liking your content, and sharing it with their friends.
• Learn how to arrange and distribute a wide range of creative content themes, as well as how to plan your IG channel distribution strategy for the many forms you want to produce.

Syllabus:

1. Introduction

   • Introduction

   • Influences

   • What Will We Do in the Course
      

2. The Dragon Framework to Create Irresistible Content

   • Introduction to the Dragon Formula

   • DIALOGUE - WTF Is Social Media Anyway?

   • RELATABILITY - Create Evergreen Content

   • AUTHENTICITY

   • GIVING VALUE

   • Having a F****** OPINION to Increase Engagement

   • NICHE CLARITY - Everyone Is Not Your Customer!

   • SCALE - Sales, Solutions, Scalling: Dragons With Scales to Scale
      

3.  Putting the Dragon to Action

   • Content Strategies to GIVE REAL VALUE

   • Instagram Channel Strategy

   • Creating the Calendar

   • Creating the Posts I - How To Create A Carousel Post

   • Creating the Posts II - How To Create an Image Post and Story

   • Post It Baby! - Caption It! Hashtag It! Post It!

   • Engagement Pods, Bots and Tricks.
      

4.  Secret Sauce

   • Measuring Results: Metrics that Matter

   • Making Meaningful Connections (On and Offline)
      

5. Final Project

   • Build Your Dragon!