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Face to face networking, when used properly, can bring you through all stages of the know, like, trust equation. Networking is a two-way street and practicing common sense principles in your long-term networking strategy can bring business if you stick to it, build networking into your regular routine, show up to networking events and even create your own events. By making it about the other people in the room and not about you, networking is a highly effective means of marketing your business.
