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In this course, you will learn :
- Persuasion and Influence Psychology
- How to Make the Perfect Pitch
- How to Break Bad Habits
- Public Speaking Capabilities.
- Management of one's reputation.
- How to Boost Your Sales Ability.
Syllabus :
1. The Psychology of Persuasion and Influence with Phil Hesketh
- Psychological Drivers: 1 - Love, 2 - Importance & 3 - Belonging
- Belief
- Certainty & Uncertainty
- Need for Growth
- Need for a Place
- First Impressions ~ How They’re Formed and How to Form a Good One
- How to Read Body Language and the ‘Tells’
- How to Put Things Right When You’ve Put Things Wrong
- How The Roman Empire, The Beatles, and the Titanic really failed
- How to develop trust and how to measure it
2. The Perfect Pitch: How to Tell Them What They Want to Hear
- An Introduction: Why Pitching is Important
- Key Steps to a Perfect Pitch: Being Concise
- Key Steps to a Perfect Pitch: Solving their Problem
- Key Steps to a Perfect Pitch: Telling Them What They Want to Hear
- An Example Pitch: The Pixar Pitch
3. How To Break Habits with Gavin Presman
- Slicing
- Situation
- Stacking
- Stating & Celebrating
4. Public Speaking Masterclass with Alan Stevens
- So You've Been Asked to Make a Speech or Presentation: Key Questions
- Assessing Your Audience
- Objectives
- What Do They Want To Hear?
- Deciding Your Outcomes
- Preparing to Speak
- Controlling your Nerves
- Speaking Like A Professional
5. Reputation Management with Alan Stevens
- Recognising Risk
- Alertness and Monitoring
- Positive Action
- Responsiveness
- Being the Best
6. Sales Skills Masterclass with Phil Hesketh
- The Number One Universal Killer Question in Selling
- The Importance of Establishing the Clients Expectations
- How to Close the Sale Without Sounding like a Salesman
- People Buy Emotionally and Justify Logically. What to Do About It
- Being Prepared for Objections
