Description
In this six-module course, you will learn how businesses and organizations behave in situations in which strategic decisions are interdependent, i.e. where my actions affect my competitors' profits and vice versa. Using the basic tools of game theory, we will analyse how businesses choose strategies to attain competitive advantage.
This course is also available in Chinese. Please go to our course catalog to access the Chinese version of Competitive Strategy.
Syllabus :
1. Take Care of Your Competitors
- Introduction
- Game Setting
- Eliminating Dominated Strategies
- Nash Equilibrium
- Prisoners ’ Dilemma
- Game Setting
- Backward Induction
- Credible Threats
- Wrap Up
2. Why Firms Work Together
- Introduction
- Reasons for Cooperation
- Finite Repetition
- Backward Induction
- Infinite Repetition
- Factors Influencing Cooperation
- Aggressive Commitment
- Cooperative Commitment
- Wrap Up
3. Complementary Products and Strategic Partnerships
- Introduction
- Complements: Examples and Definitions
- Generic Strategies
- Positive Externalities
- Examples
- Strategic Partnerships
- Wrap Up
4. Entering a New Market
- Introduction
- Market Attractiveness
- Structural Entry Barriers
- Strategic Entry Barriers
- Commitment / Value Chain Reconfiguration
- Judo Economics / Niche Market
- Structural Entry Barriers / Commitment
- Limit Pricing / Predatory Pricing
- Pre-Emption
- Wrap Up
5. Why Worry About Research and Development
- Introduction
- Stages of R&D
- Types of Innovation
- Competitive Market
- Monopolist
- Monopolist with Threat of Entry
- Innovation under Competition
- Sleeping Patents
- Wrap Up
6. Designing Products Wisely
- Introduction
- Theoretical Model
- Adjusting Model Assumptions
- Introduction
- Horizontal Differentiation
- Vertical Differentiation
- Generic Strategies
- Stuck in the Middle
- Wrap Up