(2019) Growth Hacking with Digital Marketing [Version 6.2.2]

Description

In this course, you will :

• Integrate the data-driven and adaptive culture of Growth Hacking to improve digital marketing results..
• Track, analyze, and leverage traffic and product usage data using Google Analytics..
• Design customer action funnels and calculate per-user LTV / CAC..
• Tell better stories and write marketing content to improve conversion rates..
• Grow social media audiences using bots and organic techniques..
• Segment email lists and automate email marketing communications..