Description
In this course, you will :
- Learn how YouTube's value to creators, users, and advertisers can influence brand performance.
- Learn how to use YouTube audiences to deliver more relevant advertisements to your customers at every stage of their journey.
- Create a strategy for using YouTube video formats to raise awareness, increase consideration, and drive action.
- In order to keep your audience's attention, incorporate creative strategies for telling effective brand stories on YouTube.
- Make use of YouTube to generate direct response.
Syllabus :
- Discover the Value of YouTube
- Connect with Your Audience on YouTube
- Know Video Ad Formats
- Explore Creative Essentials for YouTube
- Understand YouTube for Action