Getting Started with SEO: Keyword Research

Description

In this course, you will :

• Discover how buyers might look for your company on Google.
• Find out if customers are searching for your company on Google.
• Determine whether (or not) an SEO campaign could help your company expand.
• Determine what you want to talk about on your website.

Syllabus :

1. Brainstorming Keywords

• Brainstorming your Keyword List
• Clarifying your Keyword List

 

2. Gathering Data

• Using Google Keyword Planner for Keyword Data
• Using Google Trends for Keyword Data
• Use Bing Webmaster Tools for Keyword Research Data

 

3. Finalizing your Keyword List

• Organize and Focus your Keywords
• We've got keywords, now what?

Show more