Description
In this course, you will :
- Increase your understanding of the significance of having a polished social media presence.
- Learn how to conduct research on your chosen topic and how to steer your aesthetic by broadening your interests.
- Explore the accounts of designers, artists, influencers, studios, and others for reference material.
- Define the topic on which you want to focus your account and select the best format based on your theme. Mr. Buckley walks you through the process of designing and developing a visual strategy, including concepts such as colour palette, content consistency, filters, and more.
- Discover the best methods for increasing your online presence by getting users to discover your account. Mr. Buckley walks you through the profile settings and posting basics.
- Learn how to use hashtags effectively and how to create content that inspires viewers to share it with their followers.
- Learn how to always find relevant and inspiring content to share and how to beat Instagram's algorithm.
- Investigate Instagram's technical side by learning how to interpret analytical data about your profile's growth, discovery, and engagement.
Syllabus :
1. What to Curate and Why?
- Why Curate an Instagram Account?
- Researching Your Field of Interest
2. Subject and Style
- Subject
- Format
- Maintaining a Consistent Visual Strategy
3. Discovery
- Account and Profile
- Basics of Posting
- How to Find New Content on Instagram?
4. Tools of the Trade
- Making Curating Easier
- Digesting the Data
5. How I Use Instagram for My Own Creative Business
- Project Inspiration
- Project Execution