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In this course, you will learn :
- Consider marketing your product or service strategically.
- A methodical approach to developing a strong marketing strategy for your product or service.
- Understand the fundamental elements of the marketing mix as well as marketing principles.
- Learn how some businesses develop and implement a marketing strategy.
- To learn the fundamentals of marketing and positioning, run a simulation.
Syllabus :
- Introduction to Marketing Strategy
- The "SAMOSA" Approach
- Market Analysis and Marketing Tactics
- Real World Examples - Marketing Strategy
- STRATEGY LIVE!
