Beyond Usability: Learn the User Research Toolkit

Description

In this course, you will learn:-

• Learn the fundamentals of user research and how to get started with the most popular research techniques.
• Match the most effective user research approach to the current stage of a product, a query, or an issue.
• Use expert research methods and advice.

Syllabus:-

• Welcome!

• Who Should Take This Course

• Why Do User Research?

• ROI (Return on Investment)

• What's Included in This Course

• What Is User Research

• Requirements for Doing a Study

• Study Methods in the Toolkit

• Toolkit Method #1 Observation in the Wild

• Toolkit Method #2 Ethnographic Interviews

  03:36

• Toolkit Method #3 Surveys

• Toolkit Method #4 Cognitive Walkthrough

• Toolkit Method #5 Usability Testing

• Online User Testing Services Pros and Cons

• A Few Good Reads

• Introduction To The Product Stages

• Ideation

• Prototyping

• Development

• How Can I Make My Product Stand Out?

• Will People Like it? Want They Want To Use It?

• Is My Product Usable?

• You've Got Competition

• You Need To Decide On A Design

• Users Are Leaving Your Product

 

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