8 Best Social Media Marketing Courses

In today's digital age, social media marketing has become an indispensable pillar of success for businesses worldwide. From startups to industry giants, organizations are leveraging the power of social media platforms to engage with their audience, build brand awareness, and drive conversions. However, mastering the intricacies of effective social media marketing requires expertise and a deep understanding of the ever-changing landscape. It's time for you to elevate your skills and achieve remarkable results.

Welcome to our comprehensive guide, where we unveil the best social media marketing courses and training programs available. Whether you're a seasoned marketer seeking to refine your strategies or a budding professional eager to explore this dynamic field, this resource will serve as your compass on the path to success.

This blog will examine the top social media marketing courses and training programs that have garnered rave reviews and proven track records. Each program offers a unique blend of theory, practical applications, and real-world case studies to ensure you gain a comprehensive understanding of social media marketing's nuances.

Best Online Social Media Courses

Online Social Media Courses - Complete Certificate Course
Best Social Media Marketing Specialization
Social Media Marketing MASTERY 2023 | Ads on 10+ Platforms
Social Media Marketing - Digital Marketing Strategy
The Complete Social Media Marketing Course
Marketing Through The Internet And Social Media
Social Media Marketing - Digital Marketing Strategy
The Social Media Manager & Marketing Course for Business

Disclosure: We're supported by the learners and may get a commission when you purchase via the link.

The comprehensive online social media course, beginner to advanced. There is social media certification is also available in this course. Go viral, get started today!

Course rating: 4.0 out of 5.0 (10,908 Rating total)
Duration: 2.5 Hours
Certificate: Certificate of completion

With this social media course, you will:

Understand the social media foundations.
Be able to fully audit their organization.
Plan goals and create a vision.
Build a social media strategy.
Understand the basics of Youtube, Facebook, Google+, Twitter, Instagram, and blogging.
Use advanced features of the most popular social networks.
Understand the wide scope of online social media courses.
Understand the risks of social media.
Use social media not just for marketing, but for customer services & PR.
Understand the fundamentals of content marketing.

This online social media course will walk you through an introduction to social media, auditing your organization's social media strategy, social media monitoring, content marketing, Facebook, Twitter, Blogging, Instagram, YouTube, social media automation, social for customer services, and social for PR.

You can take online Social Media Courses- Complete Certificate Course on Udemy.

Learn Best Social Media Marketing Courses from Northwestern University.

Course rating: 4.7 out of 5.0 (4,526 Rating total)
Duration: 56 Hours
Certificate: Certificate of completion

The Best Social Media Marketing Courses Specialization serves two key objectives. Firstly, it equips you with social analytics tools and comprehensive training to establish yourself as an influential figure on social media platforms. Secondly, the course empowers you with the knowledge and resources to develop complete social media expertise, encompassing consumer insights and metrics for justifying your strategies.

The social media course offers the necessary tools, insights, knowledge, and skills to transform your organization. You and your staff will gain the ability to effectively position, engage with, and cultivate relationships with high-value consumers. This course will prepare you to drive growth and make a meaningful contribution to your organization.

In this second MOOC (Massive Open Online Course) of the Social Marketing Specialization, you will delve deep into the realm of Big Data in social media. By analyzing interactions on social sites, you will gain a comprehensive understanding of the data and enhance the effectiveness of your content strategy. Through better decision-making and the ability to identify potential crises in advance, you will harness the power of social media to its fullest extent.

Witness real-world best practices as you discover the metrics used to measure success. This course will highlight the significance of impactful infographics and the profound influence a well-designed landing page can have on your bottom line. Building upon the social skills you have acquired, you will demonstrate your expertise through a multimedia-filtered and focused blog, showcasing how social media enables real-time marketing results.

Explore how marketers are successfully navigating the ever-evolving media landscape. Gain insight into the importance of creating engaging content that resonates with your audience—an essential component of effective social marketing. Additionally, this course provides an overview of the integrated marketing communications strategy employed globally in social media. You will also discover gamification tips to keep your audiences engaged and coming back for more.

Each online social media course also includes specialized toolkits packed with up-to-date information. Moreover, upon enrolling in the Capstone, you will receive a market planning toolkit to further enhance your skills.

Master online Social media courses on Twitter, Pinterest, Instagram, YouTube, Facebook, Google, and more ad platforms!

Course rating: 4.3 out of 5.0 (21,950 Rating total)
Duration: 8 Hours
Certificate: Certificate of completion

With this social media course, you will be able to:

Understand everything about Social Media Marketing!
Create highly optimized and high-quality paid ads on all Social Media platforms.
Learn Instagram Marketing A-Z and how to monetize the social platform.
Learn Twitter Marketing strategies for LASER-focused ads.
Mater YouTube marketing, including layout, content creation, and video ads!
Optimize your LinkedIn profile and use LinkedIn ads to grow your business.
Use Web 2.0 blogs to further expand your reach with SEO and content marketing.
Learn social media marketing posting automation via IFTTT.
Learn the power of Pinterest-promoted pins and ALL the Pinterest Marketing strategies we implement for our clients!
Use Google Business to benefit your local business and help your Search Engine Optimization.
Become a Facebook Ads Expert!

This online social media course will lay out how to optimize your paid ad strategy on all the social media networks and enable you to reach any type of target market. You will be able to optimize your ads for increased conversions and engagement while decreasing costs and PPC/CPM/CPL/CPA. You will be able to create and make use of every type of social media marketing ad and social media platforms' online marketing strategy. You will be able to grow your page likes, account following, and post engagement.

You can take Social Media Marketing MASTERY on Udemy.

Online Social Media Courses - Market For Free Without Costly Adverts - Facebook Twitter LinkedIn Instagram Pinterest YouTube

Course rating: 4.5 out of 5.0 (291 Rating total)
Certificate: Certificate of completion

In this social media course you will learn:

How to master Social Media Marketing, Blogging, Copywriting, Email Marketing, Local SEO, SEO, YouTube Marketing, Video Production, Vlogging and Instagram Photography
How to take a profile image with just an iPhone or Smartphone for your social media profile
What works and what does not work with online digital marketing and where to spend your time and effort.

This social media course teaches you how to market your business for free, using Social Media Marketing and not paid advertising. You will understand the psychology of the buyer journey and how you can map that to your social media marketing, content creation, and sales process. You will also learn how to drive traffic to your website using Social Media Marketing and how to create content that will bring people to your site.

You can take Social Media Marketing - Digital Marketing Strategy New 2019 on Eduonix.

Social Media Marketing Services

Discover the hidden secrets of the right way to do social media marketing with this free online course!

Course rating: 2.9 out of 5.0 (5,810 Rating total)
Duration: 2.5 Hours
Certificate: Certificate of completion

In this social media course, you will be able to:

discuss how to build an amazing income-generating funnel that sells.
recall the right way to do social media marketing.
explain how to market effectively on Facebook, YouTube, Pinterest, Linkedin, Twitter & Instagram.
discuss how the marketing pros do a/b split testing to multiply their profits.
analyze how to get the best results from your social media marketing.
describe how to create a sales funnel that captures emails and makes sales.
recall the step-by-step onscreen training process you saw for setting up these marketing processes.
explain how to create a Linkedin Business page and create your own Linkedin groups.

The course includes:

Social Media Basics - Learning Outcomes
Introduction To Social Media Marketing Basics
Marketing On Facebook & Instagram
Marketing On Twitter And YouTube
Social Media Basics - Learning Summary
Pinterest - Learning Outcomes
Pinterest Intro and Overview
Pinterest - Personal Account Setup
Setting Up And Using A Pinterest Business Account
Using Pinterest Marketing Tools
Pinterest - Learning Summary
LinkedIn Marketing - Learning Outcomes
LinkedIn Marketing - Introduction
Linkedin Overview Of The Platform
Linkedin - Setting Up And Using A Linkedin Business Account
Linkedin - Leveraging Personal Profiles and Groups
LinkedIn Marketing - Learning Summary
Funnel Building - Learning Outcomes
Funnel Building Introduction
Funnel Building Planning Choosing Your Funnel Type
Funnel Building - Crafting and Splintering Offers
Funnel Building - Creating Sales Funnel Pages
Funnel Building Learning Summary
A/B Split Testing - Learning Outcomes
A/B Split Testing - Introduction
A/B Split Testing - Common Elements To Test
A/B Split Testing Analyzing The Split. Test Results
A/B Split Testing - Understanding Test Variations
A/B Split Testing Learning Summary

In this free online course, you will learn the right way to do social media marketing. This course covers all the main social media platforms, giving you key skills and a great overview of social media marketing. You will be trained in 5 main areas.

Initially, you will be trained in Facebook, Instagram, Twitter, and YouTube basics. Next, you will be trained in Pinterest, LinkedIn, Split testing, and Funnel building. This training is mainly done in a step-by-step over-the-shoulder style by an expert.

You can take The Complete Social Media Marketing Course Certificate Course on Alison.

Learn how to effectively use social media for marketing with this free online course.

Course rating: 3.0 out of 5.0 (7.029 Rating total)
Duration: 2.5 Hours
Certificate: Certificate of completion

In this course, you will be able to:

discuss how to manage a brand online.
explain the use of social media in the workplace.
distinguish between the benefits and pitfalls of social media usage in a professional setting.
outline a process for creating a living document.Recognize how to use social media for customer feedback.

The course includes:

Getting Started
SWOT Analysis in Marketing
Marketing Research
Real Time Marketing
Brand Management
Social Media - Part 1
Social Media - Part 2
SEO Basics
Website Characteristics Capturing Leads
Campaign Characteristics
What is Social Media?
Defining Your Social Media Policy - Part 1
Defining Your Social Media Policy
Creating a Living Document
Keeping an Eye on Security- Part 2
Rules to Follow When Posting - Part 1
Rules to Follow When Posting - Part 2
Benefits of Social Media
The Pitfalls of Social MediaListen to Your Customers

This course, Marketing Through the Internet and Social Media, will provide you with an understanding of SWOT Analysis in Marketing. You will learn how to conduct marketing research, real time marketing, and how to manage a brand.

You will be able to explain what defines social media, the basics of search engine optimization, and characteristics of a good website. You will also learn about capturing leads and characteristics of a good campaign.

This course then explains the use of social media in the workplace. You will learn about what social media is and how to define a social media policy for your workplace.

You will also learn about creating a living document that can be adjusted and adapted to the needs of your company. This course then wraps up by covering how to keep an eye on the security best practices when using social media in the workplace.

You will learn about the rules to follow when posting to social media to avoid any issues as well as the benefits and pitfalls of social media.

By taking this course, you will learn how to leverage social media and the internet for marketing and brand representation as well as how to use social media to get customer feedback.

You can take Marketing Through the Internet and Social Media Certificate Course on Alison.

Social Media Marketing - Market For Free Without Costly Adverts - Facebook Twitter LinkedIn Instagram Pinterest YouTube

Course rating: 4.6 out of 5.0 (5,849 Ratings total)
Duration: 20.5 Hours
Certificate: Certificate of completion

With this online social media course, you will:

Understand how to set up a simple yet powerful marketing strategy for your business online
Understand the social media platforms and how they can be used
Write blogs and articles that get viewers to take action
Demonstrate that you understand how email marketing works
Master the basics of search engine optimisation
Create a youtube marketing channel and learn how to produce film and edit marketing videos
Create a professional social media profile image using just a smartphone
Master the art of posting on social media platforms
Source and store social media posting ideas so that you always have something to share
Create a social media marketing post to a high standard that gets engagement

In this online social media course you will learn how to master Social Media Marketing, Blogging, Copywriting, Email Marketing, Local SEO, SEO, YouTube Marketing, Video Production, Vlogging and Instagram Photography. It will also show you how to take a profile image with just an iPhone or Smartphone for your social media profile.

You will learn what works and what does not work with online digital marketing and where to spend your time and effort. You will understand the psychology of the buyer journey and how you can map that to your social media marketing, content creation and sales process. You will also learn how to drive traffic to your website using Social Media Marketing and how to create content that will bring people to your site.

You can take Social Media Marketing - Digital Marketing Strategy New 2019 on Udemy.

Become a freelance social media manager | Start a management business | Work from anywhere | Achieve financial freedom

Course rating: 4.0 out of 5.0 (6,170 Rating total)
Duration: 8 Hours
Certificate: Certificate of completion

With this online social media course, you will:

Gain in-depth knowledge of online social media, marketing course tactics, how to set social media goals, and most importantly, how to achieve them.
Set up your own freelance business. Set up a website, set your prices, find clients, and set up each client with their own social media goals, payment terms, and contract.
Recognize which social media platforms are best for each client and their social media goals.
Efficiently create and curate great content that gets results.
Create blog posts, images, and videos.
Create monthly reports showing clients in detail how you are achieving their social media goals.

Inside the online social media course, you’ll learn everything you need to know about the major social media platforms, why you should approach every forum differently, how to create awesome content for your clients, the best tools to use as a social media manager, and how to drive sales through social media. You will get access to some super helpful resources such as email templates, checklists, contracts, client reports, and more.

You can take The Social Media Manager & Marketing Course for Business on Udemy.

Thank you for reading this. We hope our course curation will help you to pick the right course to learn Social Media Marketing. In case you want to explore more, you can take the free Social Media Marketing training.

Hey! If you have made it this far then certainly you are willing to learn more and here at Coursesity, it is our duty to enlighten people with knowledge on topics they are willing to learn. Here are some more topics that we think will be interesting for you!

Best Online Social Media Courses

1. Online Social Media Courses - Complete Certificate Course

2. Best Social Media Marketing Specialization

3. Social Media Marketing MASTERY 2023 | Ads on 10+ Platforms

4. Social Media Marketing - Digital Marketing Strategy

5. The Complete Social Media Marketing Course

6. Marketing Through The Internet And Social Media

7. Social Media Marketing - Digital Marketing Strategy

8. The Social Media Manager & Marketing Course for Business